Digital Marketing has emerged as a prominent marketing strategy owing to a large number of people getting access to the Internet mainly via mobile phones. Apps are now part of one’s daily life and the amount of time spent online by users is increasing on a daily basis.
Google’s algorithm relies on more than 200 unique signals that makes
it possible to show the most relevant pages pertaining to a user’s
search query. These signals include things like keyword in title tag,
Google provides a very powerful tool – Google Adwords for attracting new visitors to your company website using paid search options, it can be very effective if used well. This type of service is also called PPC(Pay-Per-Click),
Let’s take a look at some IMPORTANT key points to follow while doing SEO for your Website. Tried to cover all the important points in a broader way.
Digital Marketing is not a buzz word anymore. More and more business are investing heavily on Digital Marketing to reach and engage with customers in a meaning full way. A survey by AdvertisingAge shows 80% of the business interviewed are planning to increase their Digital Marketing budget in the years to come.
1. Typography : 5 Points to Build Awesome websites
Typography is the art and technique of arranging type.
(arranging type means – selecting typefaces, point size, line length, line-spacing (leading), letter-spacing (tracking), and adjusting the space within letters pairs (kerning)).